‘The Movement’ was set up with a vision to be the premier forum for stakeholders from around the globe to meet and explore prospective business opportunities in a rapidly growing Indian sports industry.

In recent years, the sports industry in India has experienced remarkable growth and the Indian market is fast becoming a key destination for investors globally. Centered around the vast commercial potential of the Indian sports industry, The Movement is an annual event, with each edition based on a relevant core theme, influenced by prevailing circumstances.

The Movement provides a platform for rights-holders, top businesses, policy makers and industry professionals to come together and engage, interact and explore potential investment and business opportunities within sport.

               THE EVENT

The Sports Movement is scheduled to be held on 24th September 2019 in Delhi. The Sports Movement aims to create a platform to come together and engage, interact and explore potential investment and business opportunities within the world of sport.

The vision is driven by the business potential of Indian sport and related conversations. The property aims to become the largest of its kind, premier sports conference in India, and an integral part of the Indian sports industry calendar.

An exclusive event, it will be attended by decision‐makers and industry leader. Each edition of the conference is centred around a core theme, determined by relevant industry issues and topics. Delegates to get a chance to interact and engage with stakeholders from within the Indian sports ecosystem as well as those from other fields /countries.

               India’s Journey to Becoming a Global Sports Hub

The nature of The Sports Movement 2019 gives us a chance to evaluate, discuss and analyze the Indian sports landscape from a unique standpoint, with different sports and stakeholders coming together to share their thoughts and suggestions on the current Indian sports landscape and the road ahead.

Sports in India has undergone a major transformation in the last 10 years. This is due to increased investment by private entities, creation of newer leagues and the growing appetite for consumption by the masses as well as the focus and importance given to sports by the government and surrounding ecosystem. Various projects and initiatives such as the FIFA U-17 World Cup, Khelo India, and the Mission XI Million programme have all been indicative of the journey, which the country is undertaking to become a serious sporting nation.

The Sports Movement 2019 will attempt to address relevant issues and topics across multiple sports and explore the key similarities, differences and unique challenges between them. Given that the summer of 2019 has been heavily dominated by cricket across all broadcast and media platforms owing to the IPL as well as the Cricket World Cup, we will have a strong focus on the journey of the sport in comparison to other emerging sports. In light of the above, The Sports Movement to have an overarching theme of ‘India’s Journey to Becoming a Global Sports Hub’, which shall focus on multiple aspects of the sports landscape in the country and throwing light on the on‐ground realities and challenges across different sports. This edition of The Sports Movement will have a focus on the role that technology can play in the journey of Indian sport, particularly from the aspect of fan engagement and content consumption.

               ABOUT INDIA ON TRACK

India On Track (IOT) is one of India’s leading sports management, marketing and development companies, which partners with top sporting entities to bring best-in-class sports thinking and philosophy to India. Each partnership focuses on the amalgamation of technical expertise of these leaders in world sport and IOT’s management experience and vision for India.